Kasha
Sector
Other
Type
Direct Lending
Geography
Africa
Amount
$1,000,000
Year
2022
Kasha is a “femtech” platform aiming deliver direct, safe, and discreet access to women’s health and personal care products. The company now operates in both Kenya and Rwanda with an eye toward expansion across Africa. To fulfill the company’s mission, Kasha has experimented over the years with a number of channels to most effectively reach their customers. Initially, the company employed a direct to consumer model via web and mobile orders and leveraged a field agent network in order to have a confidential, trusted source able to engage women locally. The company has since expanded through both bulk sales to small retailers and institutions, as well as through platform partnerships with international product manufacturers such as Unilever and Johnson & Johnson that are eager to use the reach of Kasha’s platform to test new offerings. After raising early venture support from angels, as well as Beyond Capital and VestedWorld, Kasha has been successful in attracting funding from a number of large development institutions including FinnFund, SwedFund, and the U.S. DFC. While the company works toward a new, larger equity raise, we have provided Kasha with its first working capital debt committing $1M.